Replace Nutrition Nagging with Nutrition Nudging
While there is no exact definition for nutrition nudging, you experience “nudging” every day from a wide range of marketers and advertisers in just about any type of business you can think of. The sales tactic of nudging involves making an item look appealing or easy to grab. The key with nudging is to walk the fine line of not being so subtle the cue to make a decision is lost and not being too forceful that the cue to make a decision repels.
If you are the health leader of the family and have struggled to sell the benefit of a healthy diet to your significant other or kids, you may have been met with resistance and limited success. Instead of trying to nag or coax them to eat healthy, try the gentler and likely more effective approach of nutrition nudging.
HEAR Andrea’s radio interview on this topic: