The Punchbuggy effect

by Health Stand Nutrition | Nov 26, 2018

Guest Blog Post By Tim Borys, Personal Performance Coach, Author, and International Speaker

Today I want to talk about “Punchbuggies”.

Did you ever play that game as a kid?

You know, the one where you get to punch your sibling when you see a VW beetle driving by?

While the game has evolved a bit over the years to encompass all yellow cars (there are less VW Bugs on the road these days), I’ve been playing it with my kids, and it’s still loads of fun.

The interesting thing is that the Punchbuggy game is extremely relevant to health, wellness, success, and personal performance. It’s even backed by solid science!

If you’ve ever played the game, you will know that after a few weeks, you will start seeing “Puchbuggies” everywhere. It will seem like thousands more people just went out and bought yellow cars over the preceding weeks.

The fact is, those cars were always there, but we just weren’t paying attention.

The human brain is uniquely wired to to focus on what we see as “important”.

Importance is defined by what we think about and act on.

If you’ve ever decided to buy a new car, you’ve seen this in action. Within days of the decision, we are seeing that model and colour of car everywhere. We see this in all areas of life.

There is a specific area of our brain called the Reticular Activating System (RAS). Think of it like a heat seeking missile. It will subconsciously search for, highlight and hone in on what you tell it to.

The great news is that we can consciously use this mechanism for our benefit.

Unfortunately, most people fail to harness the power of this built-in success system, and because they focus on negative, or unimportant things, it actually makes things worse in the long run.

We have the power to harness this effect to accomplish almost everything we want in life.

This is why proper goal setting and success routines are so important. 

Here are 3 Tips to maximize your “Punchbuggy effect”

• Get VERY clear on what it is you want to accomplish, and WHY accomplishing that particular objective is important to you. (Dig DEEP to the real reasons)
• Review your goals daily while visualizing what it will look and FEEL like to accomplish the objective (How will it transform your life)
• Open your mind to noticing and acting on the opportunities around you each day that can take you one step closer to your goal. (Opportunities are everywhere. We often fail to see them)

Think about how you can use the Punchbuggy effect in your life.

What do you want to accomplish? Is it to eat better, get in great shape, get a promotion at work, find more balance between work, health, and family?

All of these are possible, when you get clear about the specifics, take specific actions, and put your subconscious brain to work on the task.

Do this and you will be amazed by the results.

 

By Tim Borys, Personal Performance Coach, Author, and International Speaker
www.timborys.com, www.thefitnesscurveball.com Instagram, Facebook, Twitter @timborys

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Thought leader and CEO of FRESH! Wellness Group, Tim Borys helps people and organizations experience how amazing life is with greater health, happiness, and fitness. As a former elite athlete, New York Yankees draft pick, and national level coach, Tim understands mindset and performance. Through speaking, coaching, and his book “The Fitness Curveball”, he teaches people to master their 4 Pillars of Performance in life so they feel great, live well, and contribute their best self to the world.